Tactical advertising campaigns at the checkout

The checkout in your store is by far the best location to bring your advertising message to the shopper. They all pass and stop at the checkout. This message can be about your products, services or in the shop. This can be POS at the checkout but also further away in the store as shopper come by more and more often every week. Independant research  in different countries, show us that customers really love these beautiful belts and really take away the message.